Next Look Menswear AW 2027/28

Men Trend Forecast by Next Look: fashion & lifestyle-driven report with 5 trend themes, 600+ visuals and vector sketches. 

SKU: NLMS#2728

The Men Trend Forecast by Next Look is a professional trend forecasting report developed for fashion and lifestyle creatives working in product development across diverse industries. Designed to translate global runway direction into actionable insights, this report is an essential tool for building future-ready menswear collections.

Available as a printed book, an online trend report, or a combined package, it offers maximum flexibility to suit different workflows—whether you prefer tactile inspiration, digital convenience, or both.

This edition presents a forward-looking analysis of the most influential menswear designer shows from the international fashion capitals.

The research is carefully distilled into five market-driven trend themes, combining commercial relevance with innovative design direction.

Each theme is developed through a rich and structured visual story, including inspirational imagery, key runway styles, and clear design guidance. Comprehensive colour directions highlight trend-driven palettes and refined colour combinations, while material insights explore relevant fabric looks and textures.

The report provides extensive styling inspiration across all major menswear categories, including coats, jackets, trousers, shirts, knitwear, and accessories such as shoes, bags, and belts.

Every element is curated to support cohesive and commercially strong collection development.

A key advantage of this forecast is its practical usability. All designs and sketches are available as downloadable PDF and EPS vector files, allowing easy editing and seamless integration into professional design processes and standard graphic software.