The role that architecture plays in branding, marketing, and the ultimate success or failure of commercial ventures cannot be underestimated; indeed, the relationship between the architecture of this spaces and customer behavior is increasingly researched and highly specialized subject.
This book illustrates the potential of such collaborations.
A reference volume for retailers, merchandisers, interior designers and architects.
Peso: 1 Kg
|Casa Editrice:||Booq Publishing|